Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Professional Benefit Services, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I use the app to immediately record any transaction. I photograph and upload a charge to supplement documentation. The app acknowledges the receipt and the charge turns “green”. Then 2 weeks later I check…. the charge is Red, I again upload the receipt. And again I submitted the receipt. The app turned green and checked success. This process repeats every 2 weeks. I have surrender and simply scan documentation and submit it via email. What value is the app for providing documentation of charges? I mean really??
Love the simplicity and ease of use.
I have used this app the last couple year to turn in prescriptions and doctor visits. It has really made the process very easy.
PBS Mobile provides the following functionality with its initial release: • Upload Claims and Submit Receipts • Recent Transactions and Details • View...