Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Oumua Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Have used incorrectly 2x, looked for way to reset, there is none. Had to delete and start over. Should allow you to retest. I am presently ill and would like to test again when better.
The app is supposed to tell you when to breathe normally and went to breath with the Oumua device. The app gets confused and will tell me to breathe normally while I am breathing into the device. Sometimes it says breathe normally and inhale at the same time. It works correctly 70% of the time. Turning the Oumua device on is another challenge. Great idea. The app and product needs help. The online support does not follow up either.
I purchased the Oumua recently and have been very disappointed. I downloaded the app from the Apple store and immediately used an inhalation training. I had high hopes. However, since that time the device only connects to my phone once every 10-15 attempts, and hasn’t connected for two days. It’s useless if I can’t use the training sessions and monitor my progress. The company’s website has no info on this issue and they included no documentation with the device at all. The app has no troubleshooting information either. So even one star is a stretch.
Oumua app does not claim to provide sufficient data for any clinical intervention, measurement, treatment or medical protocol administration. Please d...