Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Richard Hasson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I inherited thousands of vintage ornaments through the years, and I’ve picked out favorite themes to expand on. Taking pictures and labeling them in my phone wasn’t enough to help me keep track of what I have. This app has a ton of potential. I would gladly pay for more features! Here’s what I would expand on: -Enable limited data collecting to enable use between multiple devices signed in under the same Apple ID, -Expand drop-down list under “Year” to allow characters. For example, if I know an ornament was made in the 1950s, I have to enter it under “1950” because I can’t enter it under “~1950” or “approximately 1950.” -Allow more than one picture per entry. Some of my ornaments have critical details on multiple sides. -Expand search function to allow users to search by primary color (would require drop-down list to include “primary color”). -Total up number of entries by year, primary color, brand, and storage location. Overall, a terrific start for a much-needed app! Please take my money and expand on it!
Ornamentarium saves information about all of your Christmas ornaments in one handy location. You can add, edit, update, and delete information about y...