Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗OnTaxi s.r.o. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Use this app on the daily basis, so can say it’s really great, the only con comparing to other it’s not always can find the driver.
The app works, but anyone can make an app that works. I’ve been using OnTaxi about twice a day for almost 2 years. Had a problem with the app today and the customer service representative didn’t care. He was rude and extremely unhelpful. He also didn’t care that I’m a frequent user. If management is ready this, it’s time do get some real customer support within your company.
App works great, despite some minor glitches :) The service itself is great at getting a taxi when other services can’t / are not willing to send a car. P.S. As iOS developer myself, I recommend setting a white status bar with green navigation bars and white titles ;)
OnTaxi is a Ukrainian service for taxi orders and parcel delivery available in over 100 cities across Ukraine. In the app, you can place an online ord...