Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zone Capital Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
For example: 1. I can filter by price when selecting area, but can’t filter when looking at a tag or a list 2. When using a map and I set a filter I can’t change the area I’m looking at. I have to remove the filter, move the map and then set the filter again, basically useless. 3. I can’t view my saved places on a map. I have 100+ “go try” places, but is is impossible to navigate them. 4. Most importantly, I can’t filter saved places by price! When I’m planning an occasion I have to check each by price one by one, it is frustrating. This app could be a game-changer, if it’s user experience was done right. I really hope you can fix it! Thank you
onezone is a game changer!! No more lists on my phone of places I want to go, this app lets me save and check off all my “go to’s” plus discover more I never would have found! Amazing for travel and has provided the best experiences in london time and time again. Must download!
Great app for finding the best spots ....
Discover and book the best restaurants, bars, cafés and hotels in the world’s most exciting cities. onezone curates exceptional places and makes them...