Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Infiniteach Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is written from the first person perspective of a small child. It’s pretty annoying to read as a 33 year old woman. I’m sorry but my 4 year old will not be navigating this app and reading these sentences, please give an option to adjust that setting for adults. Also the map is low quality, zooming in makes it very blurry and hard to read.
This app is great for exploring the zoo using a mobile device as a guide. I, however, was under the impression I could upload my membership card and use my phone to get in the zoo. I have downloaded, deleted, and redownloaded the app to try to figure it out, but nothing. It’s very simple to follow along and great if you have a child with sensory disorders. But for my purposes, I found nothing helpful.
This app is confusing to use. I would like to be able to have my membership card information added. The map doesn’t load. I do like that it tells you what areas are closed. When using the schedule, you cannot see what the places are besides the name.
At Omaha's Henry Doorly Zoo and Aquarium, our mission is to inspire, educate and engage all people to serve as lifelong stewards for animals, their ha...