Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nexstar Broadcasting · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
With a recent update, you changed the radar. I don’t like how quickly it moves. I don’t like there isn’t an option to change the speed. I’ve tried just using the bar to stop and go, but it’s too jerky. Please, please change it back. Otherwise, this is where I check my weather forecast…forget any other app!
Logo NWA Weather Authority acts as an overlapping image that covers up data on screen in parts of this app. THE fix worked to remove overlapping image!!!
This has been the most accurate forecast app I’ve used. The pop up ads were annoying but a quick swipe and they were gone. The new mandatory video ads however are a step too far. If I need forecast data RIGHT NOW I can’t, I have to sit through video ads. What If it were an emergency? I get the bill need to be paid, and showing still ads would be a fine compromise. But this... Sorry, Dan. I’m out. I’ll get my weather data elsewhere.
Covering Fayetteville weather along with Springdale, Rogers and Bentonville, we are Northwest Arkansas' most comprehensive weather app. The combined r...