Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗University of Oregon Digital Press · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
My students are enjoying NumberShire! They are all very focused and attentive during the NumberShire intervention activities, however outbursts of ‘I got a cat!!!’ or ‘I got a puppy!!!’ occasionally break the silence in the computer lab.
I assisted in focus testing the computer version at my local elementary school. All the kids adored their time with game and the kids showed significant improvement with their whole number math skills by the end of the game. The iPad version was a welcome improvement because of the ease of use for young kids. Although the computer version was wonderful, I must say that, after seeing my nephew use this on the iPad, that the game is very approachable by less computer literate kids. Selecting answers and interacting with the game is very simple when you take out the "mouse factor". Overall, I think this program is a wonderful way for young homeschool students to learn math or for students attending school to improve on their whole number math skills. Great game 5/5.
The main character, Mr. Elder, of the story says this throughout the math activities. Both my children now repeat this phrase and put it to practice when doing their homework. What I felt was best about my children's NumberShire experience was the excitement they had learning and solving math problems. The activities were teaching based and not simply skill and drill. The activities were all tied to the story and my children got a real sense of accomplishment completing them and helping out the characters in the world. My personal favorite result I witnessed from using the NumberShire app was, my then four year old, using the in-game hundreds chart and taking it upon herself to accurately count from one to one hundred repeatedly.
The residents of NumberShire are up to their ears in problems…math problems, that is! To solve them, they need a new apprentice to come to town and ma...