Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ipMagix · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Nice stable app, gave us an exciting preview of the Museum until we get to visit it 𓄤❤️𓉑𓄤
In order to view the QR codes on the displays to access information about the museum objects, you have to download this app. But the app requires you to create an account. Although it appears to offer a “guest” option, that button doesn’t work. Therefore, in order to access information about the museum displays, you *have* to create an account, including your address, phone number, etc. This is really intrusive and discriminatory. I already paid admission to the museum, why do I have to give my personal information in order to access information on the displays?
I’m a big fan of ancient Egypt, have been several times, and I look forward to visiting NMEC and GEM later this year. I applaud this use of technology to enhance a physical visit. At the moment, the app is very incomplete. Most of the gallery pages have no content. The Museum store has a few replica pictures but no prices, no 3D scans, etc. The restaurant page is empty. No menus, no pix. The map is a single low res image with numbers no doubt intended as hot spots, no live links. I look forward to seeing it fleshed out in the coming weeks.
Welcome to NMEC mobile App, the groundbreaking app that brings the wonders of ancient Egypt directly to your smartphone or tablet. As the first museum...