Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Fernando Quinones · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So many times when my husband and I are playing tennis we stop in the middle game and say, “Wait, what’s the score?” I found the app really easy to use on my Apple Watch. You have to download it on your phone which I haven’t had to do many times before but it was easy. I plan to use this a lot!
NetTrack provides tracking of game scores, sets, tiebreaks, and serving players. Customize your match experience with flexible tiebreak rules, set for...