Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NATIONAL ASSOCIATION OF ADDICTION TREATMENT PROVIDERS · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It would be helpful to have some sort of training video or article about the app and its features. Thank you.
The NAATP app made preparing and being organized for the conference a breeze! From marking favorite sessions, to getting events uploaded into my calendar, to emailing myself slide presentations, this app did it all. I highly recommend it.
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