Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Florida Atlantic University · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app always shows that it is “loading” but doesn’t always actually load, very annoying & inconvenient.
Does what it should if you want to check the basic stuff: Financial Aid, Email, Registration status, etc. Not too bad. Would be better if more things were naturally integrated into the app and it feels a little clunky, but it beats going on to web all the time.
You broke the app. Major fail. Update: I will admit I made a harsh call when I decided to submit my first review. It was partially justified, as the app was completely unresponsive at the time. However, I have since received feedback from the app developer, telling me about a simple fix. It seems a little redundant that some tinkering with the settings is required for proper function, but I will take back my immature comment and give the app the praise it deserves. Well done.
MYFAU is the official app and online portal of Florida Atlantic University for the whole FAU Community. Designed to be your on-the-go resource for al...