Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗World Vision US · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As I said, this is not very user friendly. Every time I want to get in the app and send a quick note, I can't get in. I have tried for almost an hour this morning and can't see how to create a quick letter. My initial letter took several days to get in. But I am going to keep trying. Good morning Amani.
Compassion International's app blows this one out of the water. World Vision makes it nearly impossible to read letters from your child using this app. Ya can't read the tiny screenshot of the paper letter, you can't zoom in or turn it landscape to make the words larger. The app's main use is to write and receive letters... and you can't read really only use it to write. This app needs so much improvement that it's almost a waste.
Hi, I would like to be able to see my previously sponsored child as well as the current one. I know I can see it on the website, but it would be nice to be able to access it through the app as well.
See updates, photos, letters, and videos from your sponsored child Explore your sponsored child’s community Connect easily with your sponsored child...