Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ferhat Uluca · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Game is bugged or incomplete. Can’t progress past wave 16 and can’t move onto next lab.
Boring
It’s fun at first but after you max out everything not even within an hour you can’t do anything you try to go to the next place and it keeps telling you to kill all enemies and nothing happens.
* Be a Crazy Doctor ! * Collect steak , create Monsters ! * Increase your army with different monsters. * Expand your lab.