Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nikita Logvinenko · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I wanted to see how much my two dollar bill would cost but I just got a five dollar bill?! Also I just gave it a five star review because I wanted it to be seen! Thank you for your time
I don’t want to pay for your subscription because I would scan my bills and the information would start out in English and then I would scan another bill and then all of a sudden it would be in Spanish or some other language
This app is great! It helps easily determine the value of money, which is super helpful! I highly recommend it to everyone👌
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