Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jumsoft · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Loved this app until over a month ago the icon next to each item no longer displays. Use to be able to customize each item with an icon. Wrote developer who is aware of the problem but not fixed after one month of waiting. Disappointing for a purchased app.
Works as expected and it’s a consistent app overall. My only complaint is not being able to disable the auto location payee when creating a new transaction, 5 star when this happens.
Seems to be all that is needed except for no check box for reconciling transactions. Would be more useful to have a check box instead of the merchant Id in front of the name since we already know who it is. Don’t need their two letter Id. But other than than a 4 star
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