Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cool Font LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has been indispensable with my recent parties I’ve been hosting. As the bartender for my events, it’s allowed me to take my cocktail game to the next level. It was an easy choice to subscribe given the app’s value in this space. I am, however, very disappointed when it comes to content creation in this app. There are features here I’ve been trying to make use of to no avail. So far I have created a few ingredients that I didn’t find listed. Of those, almost all disappeared moments after saving them. Worse yet, creating a new cocktail this morning, I spent a good deal of time copying down all the pertinent info into the app, a detailed history, instructions, tasting notes, etc. Similarly to the mysteriously disappearing ingredients, my cocktail recipe, after saving and showing up for several minutes, mysteriously disappeared — never to be seen again. I would love to share more cocktails with the community and use them in the app for my own reference, but the time I take from my day to transfer these, only to see them disappear moments later, stops me in my tracks. I’m a busy man, and don’t have time to waste with flaky apps that don’t work. So while I will continue to use this as an excellent reference, the inability to depend upon it for adding missing content leaves me scratching my head as to where it fits into my workflow and rethinking that subscription. I had hoped it would be my one-stop-shop, but I think I’ll have to look elsewhere to record my menus and drink creations from other sources. Maybe these issues will be fixed in the future. Until then, 4 stars for a very useful reference. However, with content creation on the rocks, I can’t recommend it if your needs fall into that category.
The thing this app gets right is that spirit brand names fall onto categories of spirits, and some of those categories are similar enough to be somewhat interchangeable. Most cocktail recipes are developed as essentially advertising for specific brand names, which makes the recipes confusing for people who don't know much about them or which other spirits are likely to be similar enough in flavor profile to be used instead. This app does away with brand names for the base spirits altogether (though they're smart enough to include them in the database so you can still search for them) and tells you which of your character- driven liquers will work well enough when a recipe calls for something else. The only thing I actually need to use my experience-based bartending knowledge for when using the app is to make adjustments in recipe ratios to compensate for the flavor differences that I "know" to be true for such substitutions, but I can see future iterations of this app (or one like it) being able to do this as well if the flavor characteristics are appropriately coded in the back end. Great job you guys, this is the app I recommend to people who are looking to get going with their home bar.
Very inventive, I don’t need the other apps I downloaded to test out - this will do fine. This app gives you all the freedom in the world to stock, learn, create and explore. It’s digital theme, sound effects and the ability to customize not only your digital bar but the little things like the font style, sound, and even the apps color options add a great touch - the little things add up. A great amount info and overall style, I love how we can build a collection of our own creations. I really don’t drink much, but it’s very interesting to try new drinks and experiment here and there ...wether we’re good at that or not. Doesn't stop me from taste testing. The app makes it more fun. And lastly this app was free but I see myself visiting their Mixel Shop soon to see what other ingredients are out there.
What cocktails can you make right now? Tell Mixel what's in your bar, and instantly see every drink you can mix, from the classic to modern craft cock...
| Name | Price | Type |
|---|---|---|
| User Creations Pack | $0.00 | One-time |
| Tequila & Mezcal Pack | $0.99 | One-time |
| Gin Pack | $0.99 | One-time |
| Vodka Pack | $0.99 | One-time |
| Whiskey Pack | $1.99 | One-time |
| Premium (Monthly) | $1.99 | Monthly |
| Tiki Pack | $1.99 | One-time |
| Base Upgrade | $3.99 | One-time |
| Premium (Annual) | $14.99 | Yearly |
| Mixel Premium | $49.99 | One-time |