Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗DEEP FLOW SOFTWARE SERVICES · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app addresses the problems that I face every day. Issues - It is overwhelming to set up tasks in the beginning. Based on my goals (from the first few screens), it would be great to see 3 complete day schedules. Then adding and subtracting would not be so overwhelming. - The options for repeating tasks should be expanded. For example, add “repeat hourly” or (2,4,6,8,10 hours) for tasks such as “drink water”. And add several weekly options (2,4,6,8,10 weeks) for tasks like “haircut or groom dog”.
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