Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MidWest America Federal Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have been doing business here for about 10 years. I’ve never had any issues and they are always willing to work for what I need, especially when it comes to loans. Definitely 5 stars!
The latest update seems to go backward when it comes to features in the notification section. I used to be able to receive transaction notifications that included a description of where the transaction originated. It provided a quick way of making sure no unauthorized transactions occurred. Now I can receive a notification but I can’t see any detail unless I log into the app. Makes the notification pretty useless. This is something available on just about any other banking service/app. When I asked about this at the credit union I was told this is no longer an option. Why would you get rid of this feature? I also used to be able to receive a notification if a payment was due or late. Now the only notification available is a recurring reminder. Also, the option to add member to member transfer is not working. It errors out every time we try to add an account. I’m all for new and improved apps but this new app does not seem to offer any improvements, only less user friendly and ineffective options. Did the designers even seek input from real and regular users of this app??
For the most part, that app is great. We use it to manage both the business and personal finances, and it is simple and easy to transfer money to appropriate accounts. The only major feature the app appears to be missing is the ability to leave a comment on a transfer. In order to do so, I have to get on the desktop to make the transaction so I can leave the comment. The app improves our efficiency, except for this one major bottleneck.
MidWest America FCU Mobile Banking allows you to check balances, view transaction history, transfer funds, deposit checks, and pay bills and loans on...