Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Oleg Shukalovich · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m very thankful that someone went to the effort to make Matthew Henry’s commentary available as an iPhone app. His comments are theologically sound, comprehensive in their knowledge of Scripture, and invaluable for their application to the lives of believers. Sometimes his comments need to be compared to later commentators, as they were written before the discovery of the Dead Sea scrolls,other manuscripts, and extra-biblical works that have provided scholars with a better understanding of the Hebrew and Greek used in the Scriptures. Even with that, there are few who equal him for his practical applications and his ability to convey profound statements in a brief and memorable sentence. The reader should be aware that the punctuation in this version sometimes is missing or incorrect and you need to re-read it with the correct punctuation in your mind.
As a Preacher, I am studying as much of the Word as possible. This is my 5th year as a Minister and though there are many commentaries out there to read, I have found that Matthew Henry is by far my favorite. The man was brilliant. Now, I believe that God blessed him with the knowledge obviously, but without him being a willing vessel, it would be very hard to do as this man has done. He wasn’t reading the 1611 KJV that I use. It was after his time, which makes it even more amazing. I love how the app populates each referenced verse in a window without going to a different page. Makes a huge difference. I encourage anyone and everyone to read Mr. Henry’s commentary. If nothing more than to see how God had showed him his interpretation. I don’t agree with everything single thing he has written, but I do see eye to eye with his view of the Bible than anyone else. God is great! 1 Peter 4:8. Charity (love) shall cover THE multitude of sins. Not A multitude, but THE multitude.
For many years the printed edition of the Matthew Henry Bible Commentary has been my principal Bible study tool. It has been decisive in my understanding of hundreds of passages, thanks to all the information it provides. Translation from original Hebrew or Greek is one of Bible translations most difficult tasks. The explanation of what it meant in the original language is of enormous help. Also, historic, social, political, background are very helpful. With the app it is way much easier to use anywhere at any time. I don’t have to carry the voluminous book around and research is much faster. It is a huge blessing.
Matthew Henry Complete Commentary on the Whole Bible Originally written in 1706, Matthew Henry's six volume Complete Commentary provides an exhaustive...