Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Via Vegan Ltee · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love Matt and Natt, and I am happy that their mobile app has been updated. Shopping is a breeze! Oops - Now I’m in trouble!! 😀
My experience with the app has been so great. They have such great high quality products, such a fan!
Purchased a purse and I love it. Sneakers as well. I purchased boots which run large and quite boxy. Since they were on sale, they are not returnable. Not even for credit on the account. I’m livid. I would rather purchase from companies that not only stand up for the planet but for their customers as well.
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