Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ANDREY NOVIKOV · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love puzzle games and this one does not disappoint! Played the free one first, but wanted unlimited access without time restraints.
LOVE the game. HATE the price. The game is fun and engaging — often challenging and rewarding. However, there are only the same four puzzle sets that are in the free version (in-app purchases, or lots of earned coins for access to 2, 3, and 4). The daily puzzles (those 1000+ games they mention) are available — for free — in the free app, and all the ten bucks gets you is endless coins — which I guess saves you a fiver. I got addicted to the free version, and I was seriously aggravated to find that there were actually no new games. Either way, if you're willing to pay the price — it's a totally fun game.
Over all I like it. However I found it super frustrating that you are not always know what is going on. On the challenges. Eg. Complete it in 15m as required and you get a message that you have not completed it correctly with no real explanation. I had to search the help. And guess what. No explanation either and it is written poorly. The author has to add a lot more interaction points with the player to remove the unclear flow. Ps. Who reads user guide nowadays. It is old. You don't need it to play Tetris right? More. They continuity. Once you go (in a week) through all puzzles there is nothing to do. $10. Don't waste your money in that
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