Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Maps CU · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m the treasurer for my HOA and this app has been a HUGE help. I can just deposit checks at home when I have a few spare minutes. Some residents pay annually, so every January I have to deal with the deposit limits, both the deposits per day and the total amount per month. I don’t object to the limits. What I find a little annoying is that I don’t find out I’ve hit a limit until AFTER I’ve attempted to deposit a check. So then I have an endorsed check that says “for mobile deposit only” to take to my local branch. It just seems there could be a way to let you know your current standing re the limits before you try to deposit a check that’s over the limit. For now I just keep track of the limit myself. It’s a small thing, it’s still a five star app from aduce star credit union.
I had to wait through the weekend to visit MAPSCU to see what else needed to take place after an attempted Scam. I immediately called MAPSCU when I realized this wasn’t the business I thought I was in contact with and was greeted by Julie in the Call Center. Monday my husband and I met with Adair Pelayo, Financial Services Specialist at the South MAPSCU location, as I needed to have my debit and credit card replaced. He did that and helped me change the passwords as I was still in an emotional state. I mentioned to Adair that I had a lot of work ahead in changing all our Auto Pay accounts. He said that Julie that I spoke with earlier in the Call Center had changed and updated our account numbers. MAPSCU is our only financial institute by choice due to their support when needed.
The bank canceled my debit card because someone had supposedly called and reported my card lost/stolen. Maps then failed to contact me to let me know that someone had reported my card. But check this out, I’ve had my card in my wallet the whole time.. I only found out my card was canceled because it was declined when I was grocery shopping. When I called the bank to figure out why my card got declined, they told me that bs story about my card being called in. Maps then told me I would receive a new card in the mail because the card I had the whole time couldn’t be reactivated... it’s been nearly two months and I still haven’t gotten my card!! This is the worst bank I’ve ever had to deal with. I stopped depositing my paychecks into the account because their records didn’t match the number of times I had deposited and when I brought it up to the branch manager she got an attitude with me and it was on Christmas Eve weekend. They wouldn’t cash my check. Don’t go through them!!! Fare warning.
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