Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Times Internet Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Can you please get rid of the ad popup? There are too many advertisements on this app. I like all the news that you guys are providing but I didn’t like the Ad’s on the app.
The latest version from Oct/2020 is really bad. Even if you select largest font size, it is unreadable . When you click on news it bring some ad which you cannot close. There is no end time for the ads to complete. So you have to restart the Mata app. I have removed mata from my phone. Very frustrating. Overall the apps is becoming useless.
Hi Developers, how to get rid of ads? Is there any premium version of this app available?
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