Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Local Media of America · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app needs work it’s always cutting off during a middle of a song, buffering, and saying there’s been a problem downloading content. My husband’s job relocated him to Texas, so I downloaded the app to still be connected to home, but when this app continues to air commercials that have something to do with Texas I live here I can just listen to a station out here, Magic 92.5 is the beat of San Diego NOT the beat of Texas so please and give thanks fix this issue.
This app always does the commercials over the content you are trying to listen to! Why should I have to listen to the on air ads and have more from the app, without the air being paused! I try to use this app to listen to war of the roses but only get to hear chunks of it because Ralph’s commercials come on instead!! Repeatedly!!! And then when the air content finally comes back it’s over and you don’t get to hear what happened.
I guess this will make up for hot 92.3 im sad i won't be able to listen to it here in anaheim when im out of work :(
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