Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lutron Electronics co., Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I get a new Apple Watch only To find this has been removed from a recent update! Why? It was very useful eg if going to bed. With faster watches that gets over some earlier issues. I don’t expect Lutron to remove functionality that was offered when I paid high six figures for their hardware! Please put it back!
This version takes a long time to identify the system and often I need to click on the Home system to prompt the identification. It's irritating. I expect that once setup it should remember one's status.
Need more user choices!!! If u pay £10-50 grand for a system. It should be ... Very Good ! Font of keypad names when they are on are blurred ? On iPhone app when they are 'on' they need to be white. The All light list is now 2 lists? and very slow to move around side swipes as apposed to vertical scroll, that was much better / faster. I had it all on one page. Now it's on 2. Annoying. Please update SOON Would like to choose what I see on main page (eg just keypads for each room) as now I have one keypad pushed to the next very empty page
In accordance with Lutron’s continued commitment to innovation, integration and security, Lutron is discontinuing the Home Control+ app and replacing...