Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗John Mackay · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Very effective in giving alerts and also giving results. However, if the purchase reminders could come a bit early in the day, say around 8am, that would help to stake the numbers before 3pm.
Bought this app in good faith and it was a great functional app to keep a check on your lottery tickets etc. However, recently they have now changed it to a weekly, monthly & yearly subscription app, just out of the blue as a pure money making opportunity. So unless you subscribe you loss a lot of the functionality. Shame on you.
I’ve found it so easy on here keeping everything under on one roof as it were, a touch on the I pad and I can see if I’ve lost or won. Not so sure about the new subscription as it doesn’t even tell me how much I would be subscribing?
Scan your UK National Lottery tickets as soon as you buy them and Lotto Lens will automatically check them straight after the draw and notify you if y...