Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Joseph Malam · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
UPDATE: I came back to this app after a couple years to find its few shortcomings had been fixed. Yay! Definitely five stars now, and an indispensable resource for Russian learners. *** This app covers both nouns and adjectives, singular and plural. That is is so unusual among Russian language learning apps, and has proven invaluable in my study of Russian. Unfortunately, the app doesn’t work perfectly on my iPhone 13 Mini—sometimes the bottommost answer is cut off, making it impossible to select. Despite that, it’s still terrific, and I can push past my occasional annoyance.
Most language apps do a very poor job of explaining the Russian cases. However, this app gives written explanations with examples of each of the cases and then quizzes you. The quizzes are short (10 or so questions) and broken down by sections on the masculine, feminine, neuter, and plural forms. Each section can be done multiple times with different questions each time. For $2.99 this is an absolute hidden gem!
I was surprised how well made this app is. It's definitely worth the couple of bucks to downlod it. Super easy to use and it makes perfect sense. Seems like it would be a good app to go with something like Duolingo. Cases in Russian can be frustrating, and most language apps don't press the importance of cases; they just show them to you and hopefully you pick up on it. This app has an intelligent design around cases. Pretty cool!
Cases are the most challenging (but essential) part of the Russian language. Russian has 6 cases, that affect nouns, adjectives, pronouns, and numeral...