Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lazy Oaf · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
don’t think this was designed for the US in mind. the cell phone number is only for the UK and it tells me my address is wrong. i couldn’t actually order with it. also i wish LO had actual size charts. a size 8 at a bunch of different stores is wildly different sizes and different clothes fit differently. we need actual measurements. especially for US shoppers who basically have to get the order perfect in one go -_-
Way better than the desktop site, just wished they saved your wishlist ! (:
So happy with this app, much easier and faster to shop lazy oaf. I also love the option to create a wishlist for a more organized shopping experience. I do however wish there was an option to adjust the currency to our own local currency but maybe that’s on the way.
Welcome to the world of Lazy Oaf! Founded by Gemma Shiel in 2001, Lazy Oaf is an independent British fashion and streetwear label that gives life the...