Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rahul Katariya · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have never been a big fan of this program, as it was originally a freeware app that could only “view” basic JSON documents. Now, they have transitioned it over to a subscription by adding a notepad style text editor in it. Hmm, no thanks.
Opens small file okay. Freezes up when trying to open 7 mb file.
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| Name | Price | Type |
|---|---|---|
| Monthly | $3.99 | Monthly |
| Yearly | $19.99 | Yearly |
| Lifetime | $29.99 | One-time |