Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Japan Airlines Co., Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I just loaded the JL app on my phone It has always been a process to get seating for one world carriers using other carriers mileage tickets on japan airlines for a portion of the trip. I used this app for the first time a few days ago to get the seating on the JL flights. it was very easy and pulled up the seating map for each flight allowing me to choose the available seat that was best for my needs.
Knowing all the information needed to find my booking, including my flight number, date of travel and booking number, it took more than 20 tries entering my name, and information over and over trying to retrieve my booking. The app kept saying that my information was incorrect. The app asked for, my last name and my first name as well as the other details of the flight and booking number but, the problem arises when the booking is actually including the middle name as listed on the passport and the app doesn’t ask for the middle name. I found that I had to include my middle name with my first name and no space in between in the box on the app asking only for my first name. Finally, when I capitalize my first name and attach My middle name, also capitalized, with no space in between, I was finally able to retrieve my reservation. I think the app could be improved by adding a separate box for middle name, if the reservation was made with middle name as it’s listed on the Passport.
JAL App for iPhone is absolutely horrible. I think several of us have seen a downward turn in customer service with JAL. We fly JAL at least 15 to 20 times a year as Contractors working in Japan. Most of us frequently travel back and forth to USA. However, it was just discussed we may need to look at better service. This app has nothing to do with that decision. The JAL iPhone app is absolutely horrible. But, the service on flights (not directly related to COVID protocols. The service has been less than desirable for the amount of money we are paying for airline tickets. I agree with our companies decision and with using other carrier in the near future. I counted 27 other negative reviews concerning JAL customer service. It’s pretty sad to see an airline that was at the top of the pack fall so far below the competitors.
----------------------------------------------------------------------------------- The all-new JAL app is here! A streamlined and simple design, cra...