Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Frederick Kuhl · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I've really enjoyed using this app and it's keyboard, and I understand what inspired the new keyboard layout, but I very much prefer the older keyboard. While somewhat clunky, it was overall a much better layout to have the keyboard as the IPA chart. I found it a lot easier to use as well as it helping me familiarize myself with the chart itself. Great app and I love what it does, but currently my experience is a bit clunkier.
The layout of the keyboard match's the official IPA charts, which is smart and intuitive, but you have to scroll for a while to find what you are looking for, which is less than ideal. The charts should be reduced in size so they fit onto the allotted space of the keyboard. This might require smaller characters to compensate and it would necessitate the delabling of the characters, but it would improve the ease of use of the app enormously.
This is just what the doctor ordered!
International Phonetic Alphabet in your email, tweet or Facebook post! IPAChartApp gives you an International Phonetic Alphabet keyboard you can use o...