Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Queensland Department of Housing and Public Works · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When you fill in all information and you get the last one, it does not let you go past your board number so you need to fix it ASAP
Can’t navigate site, now I lose access to my details on if I am in front with my rent. Has nothing of this avail since the last eat update
First glance looks ok but when I tried to fill it out it I found it contained way too text heavy for a mobile app. Some labels / option are so long-winded I felt like reading a whole essay and all required fields took ages to scroll through. I gave up and called the service centre and got my request in quickly. On the plus side I do like the handy balance search function but the rest of the app needs some trimming to make it user friendly and easy to complete and submit.
The Housing Assist Qld app is free and you can use it to access a range of housing services online and at any time in the comfort of your own home....