Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tamarac Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Upon login on iPad, I can’t see anything but a search bar which turns up no data. At least on my Android phone I can find the hamburger menu to get to things. In the iPad, I have no way of calling up the main menu. Just kill the app, try to load again, no success, bang forehead on desk, kill the app, go back to my computer.
Pros: -The app has nice tiles on the dashboard which are easy to view and get the info I need quickly. -I can link outside accounts to track my total net worth and the data updates daily. -My financial plan confidence meter links to my dashboard which helps set my mind at ease when markets fall, as they always do at some point. -I can see valuable documents in my vault which is helpful when I am on the go. -I can easily see how much I have saved or distributed from my accounts using the cash flows report. It’s nice because it aggregates all of my accounts. Cons: -the app screen doesn’t fit my phone perfectly. -sometimes the linked data doesn’t update
If you have problems with their app, their tech support will not talk to end users. It either works or it doesn’t. They have ignored emails asking for tech support. This app did not preserve log-in information between updates. The second update in February 2018 broke the app for me. I am running an iPad 6th generation with the latest iOS 11
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