Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗West Sussex County Council · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Oh dear, you have updated the library app and (in my opinion) ruined it! I can no longer find out which libraries hold copies of a particular book, so I can’t find out if my local library has one but it’s on loan. Its more effort to find out when my book is in transit, and I don’t need that there’s one for pick up on the screen - especially as you send me an email to tell me when it is. The library tracker looks like it would be such hard work that I think it would have put me off reading completely, and the new layout does not appeal either. On top of that some of the faults are still there. At the moment I am seriously considering deleting it as all the things I liked have gone, but will struggle on for a week and see if I adapt. Apologies, today I have just found out how to find out if my local library holds a copy but it’s on loan, so that knowledge hasn’t totally gone if you play with an app. No good though for the many of my equally elderly friends who aren’t inclined to, or aren’t computer literate. However, the one thing I would like to see is where I am in the queue for a reserved book (like the latest Richard Osman) but it appears as though I still have to go on to the main website for that information.
A really useful App, it means I can keep track of my loans, reservations and any charges that might be owed. But, with monotonous regularity it freezes, deletes data and is generally rubbish. I get the feeling it needs some love from WSCC. It would be great if a future update allowed online payments and showed how long you might have to wait for a reservation.
I like everything about the app except the fact that it’s so frustrating to swap users! For example, on my phone I use the app for my account, as well as the accounts of my two children. Each time I want to quickly swap between accounts I have to get our library cards because I can’t remember all of our account numbers. There should be some way of swapping between family members accounts without the palaver of logging in and out each time.
Access West Sussex Libraries from your iPhone, iPad or iPod Touch. Manage your account, search the catalogue, renew and reserve books.