Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Wizard Games Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been playing this game for years. Have collected all the characters and weapons, including the weapon’s upgrades. I’ve always enjoyed the game but I am not crazy about the recent update. The billboards everywhere for one of the developers other apps is very annoying. Maybe it’s me but I don’t believe the previous version had shadows for every object. I find the billboards and the shadows very distracting. Hope the developer backs out these “enhancements “.
I downloaded this game somewhere around three years ago have played it every so often since then, collecting daily rewards and such. And I’m happy to say that after three years I have finally gotten every character and every possible upgrade. Completing the game doesn’t take three years, and can be done much sooner, it just took me that long considering I only played it every once in a while.
Best name for a game. This game is a lot of fun I enjoy the added challenge of zombies and picking up weapons to take them out. lots of unlocks too but some of the upgrades and characters seem like they would take too long to unlock. ads aren’t awful but wish they would remove ads with any purchase.
Welcome to the world's crossy-est zombie apocalypse game! Run across the road and collect weapons to protect yourself from the zombies in The Crossing...
| Name | Price | Type |
|---|---|---|
| 100 Coins | $0.99 | One-time |
| Rocky | $2.99 | One-time |
| Tesla | $2.99 | One-time |
| Hockey Fan | $2.99 | One-time |
| Thrillbilly | $2.99 | One-time |
| Bob the Defender | $2.99 | One-time |
| Kryton | $2.99 | One-time |
| Mr Money Bags | $3.99 | One-time |
| 700 Coins | $4.99 | One-time |
| 3500 Coins | $19.99 | One-time |