Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Frederic Calendini · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been trying to contact the developers but support seems non existent! So many apps from this company can’t be opened! UPDATE It’s been slightly more than a week since I posted. The developer has responded and took every opportunity to advise me on what to do. And when those strategies didn’t work, advised me further before finally figuring out what was wrong and helping me have a fully functioning app now! Kudos to the service provided
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