Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Primp and Blow · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Even though I have the app setting to allow it to “Add Events Only” to the calendar, it tells me that I haven’t granted permission to access the calendar when I book an appointment and try to add it. I shouldn’t need to allow “Full Access”. Also, it’d be helpful to be able to choose a stylist when booking. *I tried to contact the app developer, but it only sends you to the company’s website with no contact info.
I knew that I found my blowout place when they offered me Nespresso coffee, mimosas or wine from the local winery. The design and esthetic is so pleasing (not cluttered,) as well as all the little extras, like a warm towel around your neck and a scalp massage. And I’ve been very pleased with my hair styles. Jennifer has really listened when I tell her my style has to last a few days and it has!
I like this app for being so easy and simple! I can quickly login using my face recognition feature(no need to remember my password again!) and book appointment. I like that it also allows to call salon directly from the app if I need to change my appointment time. Calendar feature with pop up reminder is also cool, helps me not to forget things! I recommend to use this app!
Get “Confidence to Go” with the all-new Primp and Blow app! Our refreshed app design offers a faster, easier way to book and manage appointments at an...