Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The American National Bank of Texas · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I recently purchased a new automobile. The dealership was in Dallas, Texas. I had to order the car and it came in way early. I live in Quinlan and the dealership is in Dallas. They called me Friday evening and said the car was in and would I like to come in and take deliverythat night. I said I would have to transfer some money and it would be Saturday morning before I could possibly get there. I went to the Quinlan branch and explain the situation to the teller at the drive-through. I told her that the car came in early and I needed to transfer some funds from one account to another. I honestly did not think that they would be able to do that through the drive-through. The teller kind of laughed and said that would be no problem at all, and it took all of about four minutes. She said I could’ve done that on the app which I did have ,at home with no problem. It was so easy I couldn’t believe it. now I transfer funds all by myself anytime day or night. I am loving this technology. And by the way, love the new car. Thank you American national Bank of Texas.
You change the app too frequently. Now we have the quick look. How can it be a quick look when I have to authenticate it every time I log in. You have my finger print, my phone, my email, my childhood friends and dream jobs. It’s ridiculous. I have a overdraft account but you won’t cash a check I just wrote to the Yardman. If a bill comes thru twice you will honor that, but not the Yardman that I’ve paid every month for 5 years. You had a glitch in the program which paid my mortgage company 3 times on the same day. After working with you, it only paid twice a month. This went on fir 6 months. Customer service decided I should delete all my vendors, scheduled transactions, reminders, etc.. and start over to re-enter. If I have to do that, I’ll renter it at a different bank. 30 years with ANBTX. I’m closing accounts as I move . I realize You must upgrade, but you need better programmers. It doesn’t have to have so many flaws.
The new app is not allowing me to access the payment center. Every time I get a messages that says “Cookies are blocked by my browser” I haven’t changed my settings since the old app. The cookies are not blocked. How am I supposed to pay my bills. I’ve deleted and installed the new app numerous times and have every button imaginable to on, to accept cookies. If this isn’t corrected, it could be a game changer and I will be looking for a new bank! Highly upset customer!!!!!!
ANBTX Mobile Banking, from American National Bank of Texas, enables existing Online Banking customers to initiate transactions anytime, from anywhere....