Its My CU Mobile Banking

ISU Credit Union · iOS

Its My CU Mobile Banking

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Its My CU Mobile Banking screenshot 1Its My CU Mobile Banking screenshot 2Its My CU Mobile Banking screenshot 3Its My CU Mobile Banking screenshot 4Its My CU Mobile Banking screenshot 5Its My CU Mobile Banking screenshot 6

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Its My CU Mobile Banking Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
3.3 (20)

Rating Distribution

3.3
★★★☆☆
20 reviews
5
25%
4
10%
3
20%
2
5%
1
40%

Top Countries

🇺🇸 US
Reviews (3)
★★☆☆☆The 4th N10/22/2020
not user friendly

Bill pay in particular is not easy to use. The most recent example: tried to add a payee and as you would expect, the account number is one of the required fields. However, the app switches to a numeric keyboard which doesn’t work for account numbers that have letters. So I had to use a desktop to add the payee. Another day, when I tried to pay a bill through the app, the select payee field wouldn’t load so I was unable to make the payment using the app.

★★★★★Jacob McBride 20026/13/2019
Banking

The app is not top tier but it works and with the new update it looks even nicer.

★★★☆☆MSWGrad20193/27/2019
Meh...

The app itself is basic and overall underwhelming. Yes it gets the job done, in terms of online banking, but rarely does it keep up with updates and new trends. It’s not advanced enough to sync with my IPhone or ApplePay. I am aware that it is a credit union and not a bank so I won’t compare it to the other companies I bank with (US Bank, Chase, etc.). I only banked with them because of school. Will be closing my account the second I graduate.

Version History (23)
2.27.18/20/2024
2.25.212/19/2023
2.2510/11/2023
2.20.04/19/2023
2.8.012/24/2021
2.7.111/12/2021
2.6.17/28/2021
2.5.311/10/2020
2.4.2.19/2/2020
2.3.6.27/8/2020
Available In (1 Countries)
🇺🇸 United States
Supported Languages (1)
English
App Details

Illinois State Credit Union Mobile Banking allows you to access your accounts and do your banking on the go! Features: - Check Balances - View Transa...

iOS App ID
820447372
Content Rating
4+
Min OS
14.0
Size
23.3 MB
Publisher
ISU Credit Union
US