Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Matt Mikul · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Culling cycling info from just about everywhere, SteepHill TV is my lifeline to the sport. Without it I would miss most races as USA coverage is not that broad. The videos they post let me see races I have no live access to and lets me know if TV coverage is available for my region. It is my Bible.
Covers lots of races, not just the TdeF like NBC's app does. Does not always cover the complete race, but, personally I usually don't have time to watch the complete race anyway. Lots of other news also. Fun to watch races around the world. Continues to be a good app. Good links to other apps also, some with full coverage.
I've been struggling for years to find access to the Spring Classics. The Steephill app makes it all happen. Excellent previews, beautiful detailed course maps and profiles, complete team rosters and the all important link to race broadcasts. It's changed my Sunday morning routine. I couldn't ask for more.
Le Tour, Giro d'Italia, Vuelta de España, the Spring Classics - all on your iOS device! Access the race content from steephill.tv with a smooth exper...