Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MailOnline · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
nice news app but so far from the website data, menus and lovely tools. apps like this normally have same menus and tools the same as their mother website; it seems the owner of the website only wanted to have an app anyway; it seriously needs a comprehensive upgrade to have all missing menus, tools, charts, ...the same as their valuable website.
My go to news site for all things investing and markets.
This is Money’s quick new app brings you ALL the latest money news, advice and tips from Britain's best financial website. Our specialist writers and...