Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eastland Herb · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the ease of this app, and overall think it is fantastic and feel very grateful to have this resource. I do wish that it would show which category any given herb or formula is in once you are in the entry, just as you can see the header telling you which section an herb is in when reading the material médica. I also wish that it would save your recent searches into your search history so you could easily reengage with what you were just looking at. Adding these two feature would make this app pretty much perfect. As it stands it is great, but it is a little tedious to use as a study tool because of the lack of those features.
There are many things I just love about this app. I love how easy it is to use. I love that I can have both my herbal and formula book right there at my fingertips at all times while I’m in the clinic and that it integrates both books so that I can quickly look up each herb in a formula if needed when customizing a formula. The thing that bothers me the most is the inability to highlight, underline or make notes. If this were a feature it would help greatly as there are times when I find interesting tidbits in the commentary but have to read the entire thing again to find out where it is.
I love that I can get all of the content of the Material Medica and Formulas and Strategies for about a third the cost of buying both while only weighing as much as my iPad. Search ability and links to herbs and formulas from the text are wonderful tools. The only reason I haven’t given five stars is that not all of the links work, and for the life of me, I can’t find a way to change the size of the type. I would love to be able to enlarge the type within the app to make it easier for me to read.
Instantly find the information you need about Chinese herbs and formulas with this app from the authors of Chinese Herbal Medicine: Materia Medica and...
| Name | Price | Type |
|---|---|---|
| Full View | $99.99 | One-time |
| Full view | $124.99 | One-time |