Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Divya Mishra · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This says it’s free but it’s anything but that (and it’s not that great and deleted it) - well come to find out they are charging $9.99 every 7 days (WTH? Who would ever pay that much for an App let alone one that’s for stars?) Thankful that my credit card company caught it and we canceled my card to stop it. Apple needs to do a better job of screening these apps, especially when it’s been reported multiple times.
Downloaded free version. It won’t show me a single star before taking me to the “purchase” screen. I just wanted to look at a few stars like a handful of times per year. They want $10 a month. No way is that a value I can see in this app. Especially when you have to sign up for a package before even trying it. Zero stars if I could. Don’t even put the free app in the stores. There is no free version.
Wanted Starwalk 2. Tapped on it and it navigated to this app. I wasn’t paying total attention and immediately tapped get. This is what I ended up with. VERY SHADY Vito Technologies!!!! When I tapped on support it navigates to Twitter?? What!!! I don’t want Twitter, I’m not interested in getting Twitter. So apparently I’m out the refund. No way to get ahold of support I guess. I will not continue with my purchase of Star Walk2, nor will I recommend anything from Vito Technologies. It’s too bad because I’ve used Star Walk for years now. Horrible customer retention plan to charge for an app and then immediately try and charge more for the same app to work. The app is useless the way it is purchased for $.99. In order for the app to be of any value you have to have a subscription as well?? WHAT!!! Sad and greedy
With Stars & Constellations - Discover the Night Sky, Follow stars & Constellations. Ever wondered how many stars and constellations we are surrounde...
| Name | Price | Type |
|---|---|---|
| Remove Ads | $2.99 | One-time |
| Stars & Constellations Pro (Weekly) | $9.99 | Weekly |
| 2WeeklySubscriptionwithTrial | $9.99 | Weekly |
| WeeklySubscriptionwithTrial | $9.99 | Weekly |
| Stars & Constellations Pro (Weekly) | $9.99 | Weekly |
| Half yearly subscription | $9.99 | Semi-Annual |