McAfee: Stay Secure & Private

McAfee, LLC. · iOS

McAfee: Stay Secure & Private

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

McAfee: Stay Secure & Private screenshot 1McAfee: Stay Secure & Private screenshot 2McAfee: Stay Secure & Private screenshot 3McAfee: Stay Secure & Private screenshot 4McAfee: Stay Secure & Private screenshot 5McAfee: Stay Secure & Private screenshot 6McAfee: Stay Secure & Private screenshot 7McAfee: Stay Secure & Private screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does McAfee: Stay Secure & Private Make?

Monthly Revenue
$1.0M
Annualized estimate
$12.0M
Per Download
$5.00

Platform Performance

🍎iOS
Revenue
$1.0M
Downloads
200.0K
Rating
4.7 (236,266)

Rating Distribution

4.7
★★★★★
236,266 reviews
5
2%
4
1%
3
3%
2
12%
1
82%

Top Countries

🇺🇸 US🇧🇷 BR🇬🇧 GB

Rankings

Category Rank
#17
Reviews (3)
★★★★★Honesty20256/23/2026
And out of control service that does more harm than good

After reviewing the services offered, I signed up, excited to think of protecting my phone from all that happens in society nowadays. After I set up the services that I wanted to use, I started to notice a few things going wrong in my iPhone. For example, I could no longer use Siri, I could no longer use my microphone in messages to record messages to my friends, I could not even use it in the customer service group for McAfee. Yes I can type, but I like to dictate my messages or responses. I was virtually limited from using two of the key support tools in iPhone that I regularly use.. I attempted to get help from customer service, which was no help at all. They insisted on telling me that I had the wrong email. After checking the app. It was clear that I had the right email. I attempted to find ways within the app to turn off different elements to see if get back my use of Siri and dictating through my microphone. To no avail.. As a result, I have canceled the service, and deleted the app and then surprise surprise., Siri and dictation returned. This app is glitchy at best. It takes way too much control without asking you. And there’s no real training on how to effectively set it up. In summary, I hated this app so much.

☆☆☆☆Moncho_2510/12/2022
Extremely disappointed PLUS

UPDATE: The developers response is completely outdated and inconsistent with an Apple 13, running on iOS 16. In addition, the send log function from within the app is useless as it always comes back as undeliverable. The app crashes all the time and log me off. When attempting to log back in, it shows that there is no internet connection. Never mind I am on cellular service, the app is set to work on cell service data, and it is the very ONLY app not connecting to the internet over cell service. I have pictures! The VPN has to be constantly watched like a hawk to ensure is actually turned ON even when it set to be ON. In numerous occasions, I noticed the VPN is OFF when it was set to be ON. When the VPN is ON, it makes the internet experience an slow and sometimes impossible to browse. Most of the times, the webpages would not come up at all. Another annoying and really inconvenient issue is that the VPN would not work when trying to connect to the internet with my iPad using my iPhone hotspot. It simply would not let my iPad connect to my iPhone hotspot. The app should make the security features easier to work. They should work the VPN issues and get rid of Safe Browsing! This app needs serious work. Frankly, I am about to go back to Norton. I never, ever had any issues with Norton. The one time I am giving McAfee a try, it is disappointing me to n-th degree.

★★★★Katintransit9/19/2020
Protection needs some fine tuning

This is a great app to have, since I am always on the internet, and using my Bluetooth headphones for study. The only issue I have is that this app can stop protecting at any given time of the day. If I have safe web and WiFi protection on, they should stay on. I shouldn't have to go back into the app to check and see if both are green. It has become a bit daunting to keep having to go back and check and see if my app is still Protecting me when I had already checked the boxes to do so. This app can throw itself out of protecting you, leaving you unprotected for a period of time until you go back and check. I think you need to fix that bug. If we click on each feature to protect us, it should stay that way all day, unless we go in and uncheck it ourselves. Yesterday I had my Bluetooth, and I had all the protection on, and when I went back to check my Bluetooth, someone had come onto my Bluetooth as another device, trying to get access. That is not supposed to happen if I'm protected. When I went back To the app, which was protecting me prior, it had shut my protection off. Please fix this bug. Other than that complaint it's a good app, but it needs fine tuning. Thank you

Version History (145)
10.88/20/2026
10.7.18/5/2026
10.77/16/2026
10.6.1.96/16/2026
10.66/9/2026
10.55/8/2026
10.44/15/2026
10.3.14/2/2026
10.33/19/2026
10.22/23/2026
Available In (115 Countries)
🇳🇿 New Zealand🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇨🇳 China🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (25)
ArabicCroatianCzechDanishDutchEnglishFinnishFrenchGermanGreekHebrewHungarianItalianJapaneseKoreanNorwegianPolishPortugueseRussianSRChineseSlovakSpanishSwedishTurkish
App Details

Introducing McAfee Scam Detector — Know which texts and emails are real or fake. All-in-one protection to help you stay a step ahead of scammers and o...

iOS App ID
724596345
Content Rating
4+
Min OS
17.0
Size
418.3 MB
In-App Purchases
Yes
Publisher
McAfee, LLC.
US

In-App Purchases (10)

NamePriceType
Monthly Standard Subscription$2.99Monthly
Monthly Advanced Subscription$9.99Monthly
Monthly Plus Subscription$9.99Monthly
Total Protection Monthly$9.99Monthly
McAfee+ Advanced Monthly$19.99Monthly
McAfee+ Advanced Monthly$19.99Monthly
Yearly Standard Subscription$29.99Yearly
Yearly Plus Subscription$79.99Yearly
Total Protection Yearly$99.99Yearly
McAfee+ Advanced Yearly$199.99Yearly