Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗National Renewable Energy Laboratory · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This this app is the best way to find hydrogen stations of all the apps that are out there now. The best part is you can easily get directions to the stations with two clicks. The one thing the app is missing is the actual station information in terms of how much hydrogen is available on a per station basis. If the app developers could include SOSS information on a per station basis it would blow all the other apps out of the water. It would also take an incredible amount of frustration away from obtaining SOSS information from the California Fuel Cell Partnership’s invaluable but cumbersome station information form because it’s browser only. Kudos to the programmers. This is an incredibly well written app.
Good start and I hope this gets enhanced ASAP as it’s a much needed resource. Main feedback is that this app isn’t very usable for trip planning (which is something EV drivers need to do until we have better EV charging coverage nationwide). Having to type in an address to get data on the map - or using current location - is extremely primitive and awkward for trip planning. You don’t know addresses for places you haven’t been, and you aren’t there so current location is useless. Most modern mapping apps use the current map view area to define the search query, dynamically pull in results and cache them. Obviously when the view is a very large area then there would be too many results. There are a couple of ways to handle this, but incremental fetching of results to fill the local persistent cache (since data is not updated in real time, there’s no reason not to cache data), displaying aggregate data for dense results to keep the map legible, and waiting to fetch until the view is focused down to a smaller area are all generally used options (the latter being not so useful but better than not having any map-view-defines-the-query search capability at all and not fatal if you cache the data and display any data available). Additionally, most mapping apps also allow a tap on the map to set a “pin” which then is the center of a search query (instead of typing an address in a place you don’t know addresses for). Second item is some way to save data. When playing a trip I want to find and save charging stations along my planned route in a list. Additionally, I’ll want to save stations for longer term (favorite/star) because I use them semi-regularly. Anyway, please add the next level of functionality for planning trips, thank you.
I’m done using google maps to find me my diesel pumps when I’m out and about in an area I don’t know. I was low on fuel, trying to find a diesel pump somewhere, and having no luck at all. I pulled over and I found this outdated looking application from the iPhone 3G days. Luckily, this app works like a banger! Sees your current location and links up to Apple Maps (make an option for google maps) for directions to the gas station! BOOM! Easy and done! Select your fuel and drive to the nearest location via what the apps tells ya to!
The Alternative Fueling Station Locator app helps you find fueling stations that offer electricity, natural gas, biodiesel, E85, propane, or hydrogen....