Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rothrock Group, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We have a very large family (there were 11 of us), and this was perfect for us! It would’ve cost us a mint to buy tickets on a guided tour. We took a good quality portable Bluetooth speaker so we could play the app loudly enough for us all to hear. I think it hits some places that other guided tours don’t. Also, it’s a great way to walk around and see the area. I would definitely recommend this. You can’t beat it for $1.99. Stop while you’re going and get ice cream at Kilwin’s, or macarons, or coffee at Kooksburra, or even a meal at any number of local gems. Wear good shoes!!
This is one of my favorite paid apps. I may only use it once, but it was still a bargain: it was much cheaper than a tour guide, and it was nice to have the flexibility to start and stop when we wanted. The audio is good- bring some ear buds.
If you’ve ever done a ghost tour, with a guide, but want more flexibility - give this one a try. It’s nice to set your own schedule and not worry about how fast or slow the group is going. It was a beautiful day so we could go slowly and take pictures, stop for lunch, and see then see more sights.
St. Augustine has the charm, the history, and the haunts. In fact, its dead outnumber its living! Join us on a narrated walking tour of this beautiful...