Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Whats Happening LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love love love this app. I’m a 21 year old girl living down here and I love knowing exactly what’s going on all over town. You can see new things that are being built, when they’re going to open, consistent updates on rumors etc. You will not find a better place to see everything going on!
What it has on the platform is super nice but it just really doesn’t have everything yet, I can’t wait until we can get everything on one platform! The videos are super awesome and the Social Media is really good so definitely continue to make a bunch of that!
This app is an absolute game changer. Everything happening in Southern Utah is finally in one place—events, deals, local businesses, giveaways, and things to do. It’s become one of the few apps I check every day. If you live here or you’re visiting, this is a must-have.
What's Happening is the local guide to Southern Utah — St. George, Zion National Park, and the Greater Zion region. KEY FEATURES: • Events - Concerts...