Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mulberry Tree Games, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve bought almost every game from this dev and I’ll probably buy all future ones. Every single one is perfect - just the right amount of chill I need when I’m trying to fall asleep or the world is overwhelming. I’ve been on the hunt for a chill crossword app for awhile so I was VERY excited when I saw this come out. I never have bugs or glitches, the music is great, price point is great, no ads. My favorite dev, everything they put out is a banger
I will continue to buy every game this developer puts out because I am consistently impressed with how simple, yet elegant the game designs are. The fact that the crosswords rearrange when replayed allows for repeatability and shows the care that went into this game and that alone makes the game worth it for me. No ads and super cute, calming aesthetic. Absolutely another wonderful game from Mulberry.
Super cute game, doesn’t have ads and has a minimal interface with easy coloring that’s customizable! Only bug I’ve come across is after you’ve finished a puzzle, the buttons to go home or to the next puzzle, you have to tap slightly above the buttons to register, but that such a minor thing that i dont even care. Some of the words can get repetitive and a little out there but they always relate to the theme one way or another,
Cozy Crosswords is a calm, relaxing crossword puzzle game designed for slow, satisfying play. Each puzzle is a small crossword made up of 5 connected...