Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Fuma Matsuno · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
「みんな何かに夢中なのに、私だけ流されてる気がする」「自分が何者なのかわからない」 そう感じる夜が、増えていませんか。 MBTIや性格診断、自己啓発本、ジャーナリングアプリ。 何度も自分と向き合おうとして、続かなかった。 ラベルが貼られても、明日の自分は変わらなかった。 Proffulは、そんな...